Kahuna Massage Chair

Kahuna, owned by AJX Distribution Inc. in California, began in 2013 as an Amazon-first brand and rapidly grew into one of the most visible names in the U.S. massage chair space. Its claim to fame is performance-driven chairs with aggressive pricing, particularly in the $1,500–$5,000 range.

While the brand lacks a luxury polish and isn't accredited by the BBB, it compensates with an extensive lineup, surprising feature density, and chairs that frequently appear at the top of Amazon’s bestseller lists. Kahuna engineers its chairs in-house, builds them in ISO-certified facilities in Asia, and handles warranty and parts from California. For users focused on value, stretch, and long tracks, it's an appealing contender—though refinement takes a back seat to performance.

Luraco Massage Chair

Luraco Main Picture

Luraco Technologies, based in Arlington, Texas, is a defense-grade engineering firm turned massage chair innovator. Its flagship chair, the i9 Max Plus, isn’t just premium—it’s purpose-built for medical-grade performance, with certifications from FDA, UL, and CE. Luraco is the only brand in this category that designs, engineers, tests, and assembles its chairs in the U.S., using military-spec components, including medical-grade electronics and safety-tested actuators.

Rather than chasing mass market trends, Luraco focuses on clinical accuracy, safety, and long-term durability. Its chairs are used in wellness centers, VA hospitals, and homes where consistency, reliability, and personalization are paramount.